# Microsoft Dynamics 365 Sales alternative

> If your business runs on Microsoft, Dynamics feels like home. It also behaves like an enterprise platform.

**URL:** https://cubecrm.co.uk/alternatives/dynamics-365-sales

**Vendor:** Microsoft Corporation | **Category:** Enterprise CRM platforms | **Last reviewed:** 2026-09-24

## What Dynamics 365 Sales actually is

Dynamics 365 Sales is Microsoft’s CRM application, built on the Power Platform and Dataverse, and licensed per user in several tiers with capability rising by tier. It integrates deeply with Outlook, Teams, Excel and the rest of Microsoft 365, and can be extended with Power Apps and Power Automate. It is usually sold and implemented through Microsoft partners, and larger deployments often combine it with other Dynamics 365 applications for service, marketing and finance. For organisations standardised on Microsoft with the appetite for a platform-level project, it is a strong fit. Smaller businesses sometimes find the licensing and configuration heavier than the problem they are trying to solve.

## What Dynamics 365 Sales does well

- The deepest integration with Outlook, Teams, Excel and the wider Microsoft 365 estate.
- Built on the Power Platform, so it can be extended with Power Apps and Power Automate by people who know them.
- Part of a broad family of Dynamics 365 applications for service, marketing, finance and operations.
- A large UK partner network and Microsoft’s UK data centre regions.

## Side by side

| Dimension | Dynamics 365 Sales | CubeCRM |
| --- | --- | --- |
| Where it starts | A platform application within the Microsoft ecosystem | A focused CRM for UK businesses, integrated with Microsoft 365 |
| Tiers and modules | Several per-user tiers; related capability in other Dynamics 365 apps | One edition. All 12 modules included |
| Who implements it | A Microsoft partner, chosen separately | The people who built the platform |
| Microsoft 365 integration | Native and very deep | Two-way email, calendar and contact sync, plus Microsoft sign-in |
| Pricing shape | Per user per tier, plus partner implementation and support | Per named user, everything included, plus a fixed-price setup |
| Room to grow | Other Dynamics 365 applications | Upgrade to CubeERP on the same records |

## Worth checking before you sign

- **Licensing needs mapping:** Dynamics 365 licensing has several tiers and combinations with other Dynamics and Power Platform products. Ask your partner to map exactly which licences each role needs.
- **The partner shapes the result:** Configuration quality and ongoing support depend largely on the partner you choose. Ask who supports it after go-live and on what terms.
- **Platform projects take platform time:** Extending Dynamics through the Power Platform is powerful and needs skills to maintain. Plan for who will own changes.
- **Storage and capacity:** Dataverse storage is allocated by licence, with additional capacity available. Check how your data volumes and attachments fit.

## When Dynamics 365 Sales is the better choice

If your organisation is standardised on Microsoft, has or wants Power Platform skills in house, and expects to combine CRM with other Dynamics 365 applications, Dynamics 365 Sales is very likely the better choice. It is also the natural option where a parent company already runs Dynamics.

## What leaving Dynamics 365 Sales involves

- **Keep Microsoft 365:** Moving CRM does not mean leaving Microsoft. CubeCRM syncs with Outlook and uses Microsoft sign-in, so day-to-day work in Outlook stays the same.
- **Export from Dataverse:** Accounts, contacts, opportunities, activities and notes can be exported and imported into CubeCRM with custom columns mapped to fields.
- **Review the Power Automate flows:** List the flows that touch CRM data before switching. Most become simple rules or webhooks in CubeCRM; a few may need rebuilding.

## Frequently asked questions

**We use Microsoft 365 everywhere. Is CubeCRM a good fit?**

Yes. CubeCRM syncs two ways with Outlook email, calendar and contacts and uses Microsoft sign-in. You do not need Dynamics to have a CRM that works well with Microsoft 365.

**Is CubeCRM cheaper than Dynamics 365 Sales?**

For a small or mid-sized team, usually, once partner implementation and support are included. Compare the full three-year cost with both suppliers in writing.

**Can CubeCRM be extended like Dynamics?**

Custom fields, pipelines, templates and workflows are standard, and the REST API and webhooks allow bespoke extensions. It is not a low-code application platform in the way the Power Platform is.

**How long does a switch take?**

Typically weeks for a standard configuration. Heavily extended Dynamics environments take longer and are scoped at discovery.

## Related comparisons

- **Salesforce Sales Cloud alternative** - https://cubecrm.co.uk/alternatives/salesforce
- **Zoho CRM alternative** - https://cubecrm.co.uk/alternatives/zoho-crm
- **HubSpot alternative** - https://cubecrm.co.uk/alternatives/hubspot

> Microsoft Dynamics 365 Sales is a trade mark of Microsoft Corporation. Cube Systems Limited is not affiliated with, endorsed by or a partner of Microsoft Corporation. This comparison is based on information published by the vendor and was last reviewed on 2026-09-24. Verify current details with the vendor before making any decision.

## Contact

- **Product:** CubeCRM
- **Trading name of:** Cube Systems Limited (company number 17220899, ICO registration number ZC216972)
- **Email:** hello@cubecrm.co.uk
- **Sales:** sales@cubecrm.co.uk
- **Support:** support@cubecrm.co.uk
- **Telephone:** 01234 672 617 (+441234672617)
- **Address:** Unit 11, Olney Business Park, Osier Way, Olney, Buckinghamshire, MK46 5FP
- **Opening hours:** Monday to Friday, 9am to 5.30pm
- **Part of:** Crushed Ice Group (https://crushedicegroup.co.uk)