# Events, Venues & Hospitality > CRM for venues, event organisers and corporate hospitality - enquiries, proposals, repeat bookers and agency relationships in one place. **URL:** https://cubecrm.co.uk/industries/events-venues Every enquiry answered, every proposal chased, and every repeat booker remembered. Venues and events businesses live and die by enquiries. They arrive from the website, venue-finding agencies, the phone and walk-ins, and the ones that are not answered quickly book somewhere else. After the event, the relationship is often forgotten until the client books elsewhere next year. CubeCRM captures every enquiry into one queue with its source and date requested, tracks proposals through to confirmation, and keeps repeat bookers and agency contacts on proper records - so the team can see what is pending, what is provisional, and which clients are due to book again. ## Figures - **1 queue** Web, phone, email and agencies - **Expiring** Provisional holds, followed up - **Months** Of notice before a repeat booking ## Common problems in this sector - **Enquiries across too many channels:** Website forms, agency platforms, phone calls and emails to individuals all produce enquiries, and there is no single place to see them. - **Provisional holds nobody chases:** Dates are held provisionally for weeks without follow-up, blocking other bookings and often ending in a quiet cancellation. - **Repeat bookers forgotten:** The company that held its Christmas party last year is not contacted in September, and books elsewhere. - **Agency relationships unmanaged:** Venue-finding agencies send valuable business, but nobody tracks which agents send what or how quickly the venue responds to them. - **Proposals rebuilt by hand:** Packages, room hire and catering options are assembled into proposals manually, with pricing that depends on who wrote them. ## What CubeCRM does about it - **One enquiry queue:** Web, email, phone and agency enquiries in one place with source, requested date and numbers, assigned automatically and timed. - **Provisional holds with expiry:** Provisional bookings carry an expiry date and a follow-up, so holds are confirmed or released rather than left to drift. - **Proposals from packages:** Packages, room hire and extras on a price list, assembled into branded proposals with online acceptance. - **Rebooking reminders:** Annual events recorded against the client with reminders months ahead, so repeat bookers hear from you first. - **Agents and bookers:** Agencies and their individual agents recorded with the business they send, commission terms and response times. - **Conversion by channel:** Enquiry to proposal to confirmed booking, measured by channel, event type and salesperson. ## Use cases ### The Christmas party that went elsewhere **Scenario:** A conference venue noticed that several regular corporate clients had booked their annual events elsewhere. Nobody had contacted them ahead of time. **Outcome:** Annual events are now recorded with rebooking reminders four months ahead. Repeat business became a planned campaign rather than a matter of luck. ### Holds blocking the diary **Scenario:** A wedding and events venue had many provisional holds that were never confirmed or released, and turned away enquiries for dates that eventually sat empty. **Outcome:** Holds now expire unless confirmed, with a follow-up scheduled before expiry. More dates are released in time to be resold. ## Getting started 1. **Discovery:** A short, structured session on how enquiries arrive, how you quote, and where customer information lives now - the inboxes, the spreadsheet, the old CRM and the notebook in the car. We come back with what works as standard and what needs configuring. 2. **Setup:** Pipeline stages, fields, quote templates, email connection, teams and permissions set up to match how you sell - not a demo account with your logo dropped on it. 3. **Data import:** Contacts, companies, open opportunities and quote history brought across from spreadsheets, inboxes or your previous CRM, with duplicates merged. You check it against what you had before anybody switches over. 4. **Training & rollout:** Short, role-based training so the sales team learns the pipeline and the office learns enquiries and cases - in person where it helps. Guides and screen recordings left behind for new starters. 5. **Ongoing support:** UK support from the people who built the platform, with a named contact, agreed response times, and a product roadmap you can influence. ## Frequently asked questions **Does CubeCRM manage the event diary?** CubeCRM tracks enquiries, proposals, provisional and confirmed bookings on the customer record. Detailed room allocation and event operations usually live in a venue management system, which can be connected through the API. **Can agency enquiries come straight in?** Where the agency platform sends enquiries by email, a dedicated address turns them into enquiries with the agency recorded. Where it offers an API, it can post directly. **Can we see which event types convert best?** Yes. Conversion and value are reported by event type, channel, season and salesperson. **Can the team use it on the venue floor?** Yes. The mobile interface lets the team look up a client, log a show-round and send a proposal from a phone. ## Relevant solution pages - **Enquiry Management Software** - Every enquiry from the website, email and phone in one queue - assigned, answered and tracked through to a quote, so none of them go cold in a shared mailbox. https://cubecrm.co.uk/software/enquiry-management-software - **Quoting & Proposal Software** - Branded quotes and proposals built from your own price list, with every revision kept, automatic chasing and online acceptance that closes the deal. https://cubecrm.co.uk/software/quoting-software - **Sales Pipeline Software** - Every opportunity on one board, by stage, with value, likelihood and next step - so the whole team can see what is live and what is stuck. https://cubecrm.co.uk/software/sales-pipeline-software - **Account Management Software** - Plan, grow and protect your most valuable customers - with account plans, contact coverage, renewals and every conversation on the same record. https://cubecrm.co.uk/software/account-management-software ## Related industries - **Training Providers & Education** - CRM for commercial training providers, apprenticeship providers and education businesses - enquiries, bookings, corporate accounts and repeat learners. https://cubecrm.co.uk/industries/training-education - **Marketing & Creative Agencies** - CRM for marketing, design, digital and PR agencies - new business, proposals, retainers and client relationships in one place. https://cubecrm.co.uk/industries/agencies-marketing - **Professional Services** - CRM for consultancies, accountancy practices, surveyors, architects and other firms that win work through relationships, referrals and proposals. https://cubecrm.co.uk/industries/professional-services ## Contact - **Product:** CubeCRM - **Trading name of:** Cube Systems Limited (company number 17220899, ICO registration number ZC216972) - **Email:** hello@cubecrm.co.uk - **Sales:** sales@cubecrm.co.uk - **Support:** support@cubecrm.co.uk - **Telephone:** 01234 672 617 (+441234672617) - **Address:** Unit 11, Olney Business Park, Osier Way, Olney, Buckinghamshire, MK46 5FP - **Opening hours:** Monday to Friday, 9am to 5.30pm - **Part of:** Crushed Ice Group (https://crushedicegroup.co.uk)