The right list, from real customer data.
Early accessCRM Segmentation & Campaigns in Leicestershire
Looking for CRM segmentation & campaigns in Leicestershire? CubeCRM works with businesses in Leicester, Loughborough and Hinckley, from the first walkthrough to a team that actually uses it.
- Included in CubeCRM
- Leicestershire
- 01234 672 617
Leicestershire businesses tend to reach us at the same point: the team has grown, the customer list has not kept up, and the workarounds have started to cost more than a proper system would.
That is the point at which CRM segmentation & campaigns is worth doing properly.
Good marketing starts with the right list, and the right list lives in the CRM: customers in a sector, prospects with an open quote, accounts nobody has spoken to in six months, clients due a renewal. CubeCRM builds segments from any combination of fields and history, keeps consent on every contact, and syncs segments to Mailchimp for sending. Opens, clicks and unsubscribes flow back to the contact, and enquiries and deals carry the campaign that produced them - so marketing is judged on work won.
What it does
Six things segments & campaigns takes off your plate
All of it sits on the same customer record as the rest of CubeCRM, so nothing is typed twice.
Segments from anything
Sector, region, stage, last contact, open quotes, custom fields - combined and saved.
Consent first
Lawful basis and preferences on every contact, and only consenting contacts are synced.
Mailchimp sync
Segments sync as audiences and tags, with engagement and unsubscribes flowing back.
Scoring on engagement
Opens and clicks can raise a lead’s score or create a task for its owner.
Campaign to revenue
Enquiries and deals keep the campaign that produced them, through to the win.
Events and invitations
Guest lists from segments, attendance recorded, follow-ups created afterwards.
How it works
Three steps, and then it looks after itself
Build the segment
Combine filters until the list is exactly who you mean, and save it.
Send from Mailchimp
The segment syncs across; design and send the campaign as you do now.
See what came back
Engagement on each contact, and enquiries and deals credited to the campaign.
- Live
Segments that update themselves
- Consent
Checked before anything syncs
- Won
Work credited to the campaign
Local coverage
Segments & campaigns across Leicestershire
Our Leicestershire coverage includes Leicester, Loughborough, Hinckley, Melton Mowbray, Market Harborough and Coalville, and the LE1, LE2, LE3, LE4 and LE5 postcode districts. If you are in Leicestershire and not on that list, we almost certainly still cover you - ask.
38miles from our Olney office
Discovery and training can be done at your office - watching how enquiries really arrive and how the team really sells tells us more than any questionnaire.
Postcode districts
- LE1
- LE2
- LE3
- LE4
- LE5
- LE7
- LE8
- LE9
- LE10
- LE11
Areas we cover
Leicester, Loughborough, Hinckley, Melton Mowbray, Market Harborough, Coalville, Ashby-de-la-Zouch and Wigston.
Segments & campaigns elsewhere in Leicestershire
Questions
Questions people ask about this
Deliverability, templates and unsubscribe handling are specialist jobs Mailchimp does well. One-to-one email is sent from CubeCRM through your own mailbox.
Yes, through the API and webhooks. Mailchimp is the standard connection.
Yes. Saved segments are live, so a contact who matches tomorrow is included tomorrow.
Consent, lawful basis and preferences are stored per contact, and unsubscribes in Mailchimp update CubeCRM.
Where it fits
Part of these solutions
Each one is also available in Leicestershire.
Customer Database Software
Replace the customer spreadsheet with a proper database - clean, shared, searchable and segmentable, with the full history of every customer attached.
Lead Management Software
Capture, qualify, assign and nurture leads in one place, so sales spends its time on the prospects most likely to buy.
Contact Management Software
Every customer, supplier and prospect contact in one shared, searchable place - with companies, roles, history and consent attached.
Works with
Features people use alongside it
Lead capture
Web forms, emails, phone calls and lead-site enquiries in one queue - assigned by rule, timed from arrival and tracked from source to sale.
See how it worksIntegrations & API
Microsoft 365, Google Workspace, Xero, Sage, QuickBooks, Mailchimp, website forms and phone systems - plus a documented REST API and webhooks, all included.
See how it worksReporting & dashboards
Live dashboards for pipeline, win rates, activity, response times and service, with scheduled reports that arrive by email.
See how it works
In Leicestershire?
Segments & campaigns for your Leicestershire team
A walkthrough using a real enquiry, a real quote and a few of your actual customers tells you more than a scripted demo. It takes forty minutes and there is no obligation.
